A bright digital banking experience for independent businessesThis project was built for Vanta Inc across finance with a focus on brand identity, product design, launch campaign.Vanta was built for small businesses juggling payments, payroll, and growth. The challenge was to make financial tools feel energetic and accessible without hiding important information.
Brand System
An open V shape and modular color fields create a flexible system that feels optimistic but organized. Friendly illustrations explain complex moments, while sharp data views keep the product useful.
Typography
A confident geometric sans gives dashboards and figures a crisp rhythm, with a rounded display cut reserved for onboarding, campaigns, and moments of encouragement.